Turns out a lot of teachers hate the treacly, old-fashioned visual imagery that gets dumped on them (ABCs, 123s, chalkboards, rulers, apples). One teacher told us she calls this iconography "apple crapple." So we asked the Brooklyn-based design team Hyperakt to rebrand educators for the 21st century.
→ See Hyperakt's full presentation and download the visuals
Friday, January 20, 2012
Teachers deserve better than the old-fashioned visual junk they're often stuck with—apples, ABCs, one-room schoolhouses with bells on top. A top-notch graphic designer fixed all that.
Friday, January 13, 2012
To rebrand educators for the 21st century, Studio 360 selected Hyperakt, a New York design firm that’s done projects for UNICEF and GOOD magazine, among others. At a recent brainstorm...
Friday, December 09, 2011
For our next redesign project, Studio 360 is giving schoolteachers a makeover. Turns out a lot of teachers hate the treacly, old-fashioned visual imagery that gets dumped on them (A...
Friday, November 18, 2011
Five years ago, Studio 360 redesigned Christmas. We commissioned the design firm Pentagram to come up with a fresh, 21st century concept for the holiday that could be used — and love...