Is Uncle Sam any kind of a mascot for today's USA? Is the rainbow-hued gay pride flag a little too 1970s? How do teachers feel about all those chalkboards and apples? Does a not-really-heart-shaped heart say 'love' to you? Old school, or just old? In our series Studio 360 Redesigns, we take ubiquitous designs and give them a 21st-century makeover. 

For each project, we ask listeners to send us their ideas, then arrange for a professional design firm to take the case.  We may not change the world, but we'd at least like to put a few options on the table.

What should Studio 360 redesign next?  Tell us!

Recently in Studio 360 Redesigns

Rebranding Canada: Meet the Designer

Friday, June 15, 2012

To help make the Canada brand more vivid and memorable we hired Bruce Mau Design, an international firm that has created marketing and branding campaigns for Coca Cola, General Elec...

Comments [7]

We Redesign Canada, They Redesign Us

Friday, June 08, 2012

What would Canada and the US look like if we gave each other a makeover? Kurt Andersen joins forces with Jian Ghomeshi, host of the CBC’s daily arts and culture program Q, for our ...

Comments [5]

Canada: Your Slogan Here

Wednesday, May 23, 2012

Face it, Americans don’t get Canada. After hockey and Celine Dion we know shockingly little about our strongest ally, our largest trading partner, the nation with which we share 5,500...
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Comments [778]

Back to School: Teacher Redesign

Friday, January 20, 2012

Teachers deserve better than the old-fashioned visual junk they're often stuck with—apples, ABCs, one-room schoolhouses with bells on top. A top-notch graphic designer fixed all that.

Comments [47]

Redesigning Teachers: Inside the Design Studio

Friday, January 13, 2012

To rebrand educators for the 21st century, Studio 360 selected Hyperakt, a New York design firm that’s done projects for UNICEF and GOOD magazine, among others. At a recent brainstorm...

Comments [2]

Teachers: No More Apple Crapple

Friday, December 09, 2011

For our next redesign project, Studio 360 is giving schoolteachers a makeover. Turns out a lot of teachers hate the treacly, old-fashioned visual imagery that gets dumped on them (A...

Comments [16]

Our Next Redesign: You Decide

Friday, November 18, 2011

Five years ago, Studio 360 redesigned Christmas. We commissioned the design firm Pentagram to come up with a fresh, 21st century concept for the holiday that could be used — and love...

Comments [28]

Our Next Redesign

Friday, November 11, 2011

Five years ago on the show we redesigned Christmas. The whole holiday. We hired the graphic designer Michael Beirut, of the firm Pentagram, to come up with a fresh, 21st century con...

Comments [42]

Monopoly Redesigned

Friday, May 20, 2011

Last month, Studio 360 announced plans to redesign the board game Monopoly. Capitalism and real estate have changed a lot since the Monopoly was first sold by Parker Brothers in the ...

Comments [22]

Monopoly Redesign: Your Suggestions

Monday, May 02, 2011

Studio 360 is redesigning Monopoly, and to help us decide what to toss and what to keep, we’ve gotten advice from an all-star team.  The former investment banker William Cohan suggested we let players leverage their holdings and create a bank with vested interests, but former ...

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Comments [5]

Monopoly Redesign: Eliot Spitzer Edition

Friday, April 29, 2011

Since the board game Monopoly first came out in the 1930s, capitalism and tycooning have changed a lot. Someone who knows that better than most is former New York Governor Eliot Spitzer, who now hosts a public affairs program on CNN. Spitzer told Kurt Andersen his first lesson ...

Comments [1]

Which Monopoly Piece Are You?

Monday, April 25, 2011

The Scottie dog has all the fun. Along with the battleship, the race car, and the top hat, it’s always part of the in-crowd of Monopoly game pieces. Consistently among the first to be selected, the Scottie dog confidently strolls down Boardwalk and turns heads as it passes Go in ...

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Monopoly Redesign: High Finance Edition

Friday, April 22, 2011

We're assembling a top-notch team of advisers for our Monopoly redesign. This week Kurt Andersen called finance expert William Cohan to find out how to make the rules of the game mo...

Comments [2]

Monopoly Redesign: Do Not Pass "Go"

Friday, April 15, 2011

Later this year, Hasbro will unveil a partly-electronic version of one of the classic board games.  But Studio 360 thinks Monopoly needs more of a makeover to bring it into the 21st c...

Comments [2]

July 4th Redesign Shoutout

Friday, July 09, 2010

Thanks to all the listeners who heeded our call to redesign Uncle Sam and made videos of their new National Anthems. We were impressed and honored.

See and hear all the entries

Comments [2]

Extreme Makeover: Uncle Sam Edition

Friday, July 02, 2010

I’m as patriotic as the next guy.  But this morning on the subway, I couldn’t help but feel a bit deflated by the sight of our national mascot peddling fast cash. Uncle Sam, how c...
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A New National Anthem

Friday, July 02, 2010

This Sunday is the 234th birthday of the United States of America, and across the nation people will be watching baseball, illegally shooting off fireworks, eating apple pie, and generally swelling with patriotic pride.  And on radio stations across the land, Studio 360 will modestly proffer a new national anthem ...

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Comments [3]

Fourth of July Redesign Challenge

Friday, July 02, 2010

Across the land listeners answered our call to rethink these American symbols. Pop music critic Will Hermes suggests replacements for the national anthem. Kate Bingaman-Burt enlists h...

Comments [9]

The Next American Idol

Friday, June 18, 2010

Sometimes we cling tightly to things we deem 'traditional' without realizing they're not as deeply entrenched in our history as we thought. Take Uncle Sam: he hasn't changed much sin...
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Comments [24]

Studio 360’s Redesign Challenge: the Fourth of July

Friday, May 21, 2010

Studio 360 has a summer project in the works and we need your help: we're redesigning the Fourth of July. Don't worry, it's not a complete gutting.  We're keeping the red, white, and...
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Comments [2]