Comments

• That Marlboro thermos was (indeed) one of a number of items available from the Marlboro cigarette company catalog (USA), circa late 60s. They ran a whole ad campaign with assigned "points" per cigarette package, redeemable for Marlboro "signature" products. Similar to S&H Green stamps... that were distributed by supermarkets and redeemable for "gift item" premiums. The print ad campaign was a 8-page gatefold in the larger format magazines like "LIFE" and "LOOK". Also available from the catalog were a Marlboro Man white cowboy hat, his red wool 3/4 length Marlboro Man coat, that thermos and a dozen other items. Depending on how many cigarette packs that you could send in..you could be dressed a your very own "Marlboro Man".
  in Significant Objects: More of Your Stories
  Saturday April 14, 2012, 09:04 PM
• I did explore the design firm Hyperakt on the web. Hyperakt has some good interactive work in their portfolio. They service some big name clients...but, they didn't hit the mark with their work for Studio 360, in my opinion. JonBoston
  in Teacher Redesign Revealed
  Saturday January 21, 2012, 08:01 PM
• I could not agree more with art525 from Park Slope. What is presented here in not a 2012 "solution"...it IS the product/one stream of a short "brainstorming" session. (How was this agency chosen by Studio 360? What are the credentials of these designers After a 25+ year career as a Senior Designer for a major non-profit in the Boston market...I find this presentation no more than the work of a first year college Design student. No offense, but you guys can't be in New York City... Studio 360, as the "client" asked for a rebrand for "TEACHER" (a person), not "TEACH" (verb). In the Real World professional designers don't get to reframe projects to that degree. The connection on the School street sign looks more like a "Chemical Bond"...maybe you should have stayed away from an already established scientific "visual language"...
  in Teacher Redesign Revealed
  Saturday January 21, 2012, 05:01 PM